If you would like to test your preparation for Google Analytics Certification Exam, the following mock test will help you do exactly that.
Check your Google Analytics Knowledge by taking this test.
This mock test comprises of 80 multiple choice questions. Every correct answer will give you 1 mark and there’s no negative marking. You will be able to see the result after you have answered all the questions. It’s a time-bound test. You have 60 minutes to answer 80 questions.
The objective of this quiz is to help you understand where you stand when it comes to Google Analytics.
Go ahead. Simply hit the ‘Start Quiz’ button and the timer will start. Do not panic, you will have enough time to answer all questions.
All the best!
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Answered
Review
Question 1 of 80
1. Question
2 points
What feature is required to send data from a web-connected device (like a point-of-sale system) to Google Analytics?
Question 2 of 80
2. Question
1 points
Which user characteristic may NOT be used to change keyword bids in Google Ads?:
Question 3 of 80
3. Question
1 points
What criteria could not be used to create a dynamic remarketing audience?
Question 4 of 80
4. Question
2 points
Once filters have been applied, what is the option to recover filtered data?
Question 5 of 80
5. Question
2 points
Which metric reports on how often a channel contributes to a conversion prior to last-click attribution?
Question 6 of 80
6. Question
2 points
What scope levels are available for dimensions and metrics?
Question 7 of 80
7. Question
2 points
What is not considered a “source” in Google Analytics by default?
Question 8 of 80
8. Question
2 points
What metric-dimension combination is not valid?
Question 9 of 80
9. Question
2 points
When linking a Google Ads account to Google Analytics, what is not possible?
Question 10 of 80
10. Question
1 points
What feature collects company-specific data such as Member Status?
Question 11 of 80
11. Question
1 points
View filters may be applied retroactively to any data that has been processed
Question 12 of 80
12. Question
2 points
How would a view filter be configured to include only users from USA and UK?
Question 13 of 80
13. Question
2 points
To recognize users across different devices, what is required for User ID?
Question 14 of 80
14. Question
2 points
Why might your reports show sessions coming from a paused or discontinued campaign?
Question 15 of 80
15. Question
1 points
By default, which of these is NOT considered a “medium” in Google Analytics?
Question 16 of 80
16. Question
2 points
To collect how many times users downloaded a pdf document, what would you set up?
Question 17 of 80
17. Question
2 points
Which of the following technologies or features can be used to add data to Google Analytics?
Question 18 of 80
18. Question
2 points
Which of the following metrics would be most useful in measuring how many conversions were initiated by paid search?
Question 19 of 80
19. Question
2 points
Which of the following reports allow you to identify the terms visitors use to conduct searches within your site?
Question 20 of 80
20. Question
2 points
What is the hierarchy of Google Analytics data model?
Question 21 of 80
21. Question
2 points
When configuring a goal, why is it useful to assign a goal value?
Question 22 of 80
22. Question
1 points
How will u define a macro conversion?
Question 23 of 80
23. Question
1 points
Which two metrics below would be the best KPIs for measuring the performance of an eCommerce business?
Question 24 of 80
24. Question
2 points
Which of the following Behavior metrics shows the number of sessions that included a view of pages?
Question 25 of 80
25. Question
1 points
Which of the following would be a valid segment to consider using to analyze traffic patterns in your data?
Question 26 of 80
26. Question
1 points
What is the “Bounce Rate” in Google Analytics?
Question 27 of 80
27. Question
1 points
What data is Google Analytics Goals unable to track?
Question 28 of 80
28. Question
2 points
Describe “secondary dimension” in Google Analytics?
Question 29 of 80
29. Question
2 points
Google Analytics cannot collect data from which systems by default?
Question 30 of 80
30. Question
1 points
What report indicates the pages of a website where users first arrived?
Question 31 of 80
31. Question
1 points
To increase the speed at which Google Analytics compiles reports, what action could be taken?
Question 32 of 80
32. Question
1 points
What report identifies browsers that may have had problems with a website?
Question 33 of 80
33. Question
2 points
When does a default Analytics session expire?
Question 34 of 80
34. Question
1 points
In views that don’t have data import enabled, Custom Dimensions values may be viewed for dates before the Custom Dimension was created.
Question 35 of 80
35. Question
2 points
When will Google Analytics be unable to identify sessions from the same user by default?
Question 36 of 80
36. Question
1 points
Segments will not allow you to do what?
Question 37 of 80
37. Question
1 points
What channel is not included in the default Channels report?
Question 38 of 80
38. Question
2 points
To view accurate data in a Custom Report, what action should be done?
Question 39 of 80
39. Question
1 points
If a user comes to a web page with an embedded video and leaves without clicking on anything, and the session times out, how will Google Analytics report the session?
Question 40 of 80
40. Question
1 points
What data should not be collected as per Google Analytics?
Question 41 of 80
41. Question
1 points
What are the benefits of using segments to analyze data?
Question 42 of 80
42. Question
1 points
Where should the Analytics tracking code be placed for data collection?
Question 43 of 80
43. Question
1 points
What feature must be enabled to use of Multi-Channel Funnels?
Question 44 of 80
44. Question
2 points
When the same default tracking code is installed on pages with different domains, what will result?
Question 45 of 80
45. Question
2 points
What happens when a user deletes the Analytics cookie from the browser?
Question 46 of 80
46. Question
2 points
To recognize users across different devices, what feature must be enabled?
Question 47 of 80
47. Question
2 points
Which Goals are available in Google Analytics?
Question 48 of 80
48. Question
1 points
What report shows a visual representation of user interactions on a website?
Question 49 of 80
49. Question
2 points
Which characteristics cannot be used to create a custom segment?
Question 50 of 80
50. Question
1 points
What report shows which web pages get the most traffic and highest engagement?
Question 51 of 80
51. Question
2 points
Which assets cannot be shared in the Solutions Gallery?
Question 52 of 80
52. Question
2 points
When does the Analytics tracking code send a pageview hit to Google Analytics?
Question 53 of 80
53. Question
3 points
You work on a website that sells Home appliances. Your website assigns the product id 20 (pid=20)to all pages related to washing machines. You would like to check the data on washing machines. Which of the following would you do?
Question 54 of 80
54. Question
2 points
Which campaign parameter is NOT standard in Google Analytics?
Question 55 of 80
55. Question
1 points
Which of the following represents a macro conversion for an ecommerce site?
Question 56 of 80
56. Question
1 points
Why is it important that you maintain one unfiltered view when using filters with your Analytics account?
Question 57 of 80
57. Question
1 points
If a user watches a video with event tracking three times in a single session, Analytics will count how many Unique Events?
Question 58 of 80
58. Question
1 points
If you define a Destination Goal for a newsletter sign-up, and a user completes the newsletter sign-up three times in three separate sessions, how many Goal conversions will Google Analytics count?
Question 59 of 80
59. Question
1 points
To track users and sessions across multiple domains, what first must be set up?
Question 60 of 80
60. Question
1 points
What report compares metrics based on user acquisition date over a series of weeks?
Question 61 of 80
61. Question
2 points
Which of the following would prevent destination goal conversions from being recorded?
Question 62 of 80
62. Question
1 points
What report provides data on how specific sections of a website performed?
Question 63 of 80
63. Question
1 points
What does the Time Lag report indicate?
Question 64 of 80
64. Question
1 points
Which dimension is not included in the Adwords reporting section of Google Analytics?
Question 65 of 80
65. Question
2 points
Which of the following is a benefit of using segments in your data analysis?
Question 66 of 80
66. Question
2 points
When analyzing the goal flow report, you see that many users are dropping off after the second step in the funnel. With this information you can infer that:
Question 67 of 80
67. Question
1 points
Why should you segment the data to a meaningful level before you interpret it or take any decision?
Question 68 of 80
68. Question
1 points
Segmentation is the key to successful business performance analysis and taking the right business decisions
Question 69 of 80
69. Question
2 points
Web analytics reports are a huge collection of website data. They cannot provide insight on their own.
Question 70 of 80
70. Question
2 points
The database of changes that significantly affect your data can be in the form of:
Question 71 of 80
71. Question
1 points
Even if your data is bad the segmentation will help it make look better?
Question 72 of 80
72. Question
2 points
How can you understand the context in which to analyze and interpret the data?
Question 73 of 80
73. Question
2 points
Should you not take the suggestions on pricing, design element, landing page, campaign budget, or targeting from a client? Should you follow the industry’s best practices in the market?
Question 74 of 80
74. Question
1 points
What are the benefits of competitor analysis?
Question 75 of 80
75. Question
1 points
Is it possible to have business and marketing activities that are outside the digital realm?
Question 76 of 80
76. Question
2 points
What is the main purpose of setting up the website?
Question 77 of 80
77. Question
2 points
What is the objective of marketing analysis?
Question 78 of 80
78. Question
1 points
Is it easy to understand the business by dividing the data into webs analytics reports?
Question 79 of 80
79. Question
1 points
Do you need to know the context beforehand to gain insights from the web analytics reports?
Question 80 of 80
80. Question
2 points
How can you detect anomalies in data?
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